We had our first Diengie Purse Party on February 20 and it was a huge success! It was exciting getting ready for the party, yet very nerve-wracking. You know what they say about first impressions. . .well, we wanted our first party to be a big hit! We planned and prepared and took care in setting up our 'shop' in Angie's house. Then, our guests started to arrive, and kept arriving, and arriving. Angie's home was soon filled to capacity and our party was off to a great start. As I mentioned, we are rookies at this purse party scene, but not the women at our party. Oh no, they knew what to do. They went straight for the bags and snagged any and all that caught their eye. Now I may be biased, but I think for many it was love at first sight! Soon after, our shoppers were wanting to complete their purchases. We newbies had to ask them to slow it down and let us catch up. Their zeal was a huge compliment to us. We then sat them all down, pulled out our brag book and told them about our baby--diengie. It was a brief intro, but we hope it conveyed our hearts which are now totally entwined with this business which dreams of becoming a ministry. Ok, on with the sales. . . With a diengie bag or two hanging from their forearms, they lined up to become a diengie bag owner. When we saw the line of customers--well, wow! What else could we say? Needless to say, we were pleasantly surprised at our sales for the evening and with the number of people who attended.
After the party, still basking in the glow of our bright success, we got a call from a friend who had been at the party that evening. After leaving Angie's house she had gone to a movie--carrying her diengie bag. While there someone asked, "Is that a diengie bag? I have one too!". Well, our friend was surprised and happy for us that our name was spreading. As for us, well, that was the icing on the cake for that evening! Since our business was born we have dreamed about diengie being a household name. Ok, so we're not there yet, but here we come!
If you are interested in attending the next Diengie purse party in Canton, OH watch for emails in your inbox. If you are not on our email list ask us to add you. Email us at diengie@diengie.com.
Don't forget to visit our shop at http://diengiedesigns.etsy.com/
Showing posts with label diengie. Show all posts
Showing posts with label diengie. Show all posts
Friday, February 27, 2009
Monday, August 4, 2008
Diengie Summer Newsletter—August 2008
For diengie, summer has come with some transitions. By the end of summer each of us will have moved to a new home. This means our main studio has relocated and we have had to take some time off from diengie to get settled. Now we are getting back into the swing of things and are ready to release our next three designs. We have two new bags in our Green Bean collection! The Doppio Meta and Doppio Terzo, made from coffee bean bags. And, a third bag called The Page, made from recycled linens.
The Doppio Meta—Italian for half double—our reversible purse, is about half the size of and is patterned after our Doppio Petite. It is a must have! We love its size and style. It’s perfect for carrying your everyday needs—wallet, keys, phone, checkbook, small makeup bag, etc. Bag dimensions: 17" wide x 9" tall x 6" deep. Includes button closure and key loop.
The Doppio Terzo—Italian for a third double—our smallest reversible tote, is about a third of the size of and is patterned after our Doppio Grande. It is just right for your favorite book and journal. It would also be great as a purse or a ‘just the basics’ diaper bag. Bag dimensions: 13" wide x 11" tall x 5" deep.
The Page is our ultra-organized messenger featuring 5 pockets, two 'scrunchie' cup/water bottle holders and key clip on the inside. The outside has 3 pockets, large flap with easy magnetic closure and an adjustable strap with cell phone pocket. Also comes with a zippered wristlet. . .for all the small things you need to carry. We think the Page would be great as a purse, school bag or diaper bag. If you use the Page as a diaper bag, we suggest using the wristlet for mom's stuff. Just pull it out of the bag when going out without baby. Your purse is always packed--no changing purses! This bag is made with all recycled and refreshed fabrics. Measures approx. 12" wide, 14" tall, and 4" deep.
Speaking of change. . .We at diengie are gearing up to do more about the continuing problem of plastic grocery bags and their effect on the environment. In addition to using our own reusable shopping bags every time we shop, we would like to challenge all of you to use reusable shopping bags too. Below are just a few reasons to stop being a plastic shopping bag consumer:
“Plastic bags are not biodegradable. They clog waterways, spoil the landscape, and end up in landfills where they may take 1,000 years or more to break down into ever smaller particles that continue to pollute the soil and water. Plastic bags also pose a serious danger to birds and marine mammals that often mistake them for food. Thousands die each year after swallowing or choking on discarded plastic bags. Finally, producing plastic bags requires millions of gallons of petroleum that could be used for transportation or heating.”
quote found at: http://environment.about.com/od/reducingwaste/a/no_plastic_bags.htm
Here are some hints to help make using your own shopping bags easier:
1. Keep your shopping bags together and in an obvious place—near your front door, in the car, etc.—so they are easy to remember on your way out the door.
2. Generally, for a week’s worth of groceries, for a family of five, you will need about 4-6 reusable grocery bags, depending on the size of the bags.
3. Before checking out at the register make sure to tell the cashier that you have your own bags.
4. Reuse plastic and/or paper bags at the store. (Please RECYCLE them if you don’t plan to reuse! Some stores have recycling bins just for plastic bags.)
Stay tuned to find out our next step in reducing plastic bag use in our community. Please check out the website link above to learn more about plastic bags and their impact on the environment.
Shop online at http://diengiedesigns.etsy.com and visit our website at http://diengie.com. More designs are on the drawing board. . .check back often. And, we will soon have more Doppio Grandes and Doppio Petites in our shop!
Go green, in style!
heiDI, karEN, anGIE
The Doppio Meta—Italian for half double—our reversible purse, is about half the size of and is patterned after our Doppio Petite. It is a must have! We love its size and style. It’s perfect for carrying your everyday needs—wallet, keys, phone, checkbook, small makeup bag, etc. Bag dimensions: 17" wide x 9" tall x 6" deep. Includes button closure and key loop.
The Doppio Terzo—Italian for a third double—our smallest reversible tote, is about a third of the size of and is patterned after our Doppio Grande. It is just right for your favorite book and journal. It would also be great as a purse or a ‘just the basics’ diaper bag. Bag dimensions: 13" wide x 11" tall x 5" deep.
The Page is our ultra-organized messenger featuring 5 pockets, two 'scrunchie' cup/water bottle holders and key clip on the inside. The outside has 3 pockets, large flap with easy magnetic closure and an adjustable strap with cell phone pocket. Also comes with a zippered wristlet. . .for all the small things you need to carry. We think the Page would be great as a purse, school bag or diaper bag. If you use the Page as a diaper bag, we suggest using the wristlet for mom's stuff. Just pull it out of the bag when going out without baby. Your purse is always packed--no changing purses! This bag is made with all recycled and refreshed fabrics. Measures approx. 12" wide, 14" tall, and 4" deep.
Speaking of change. . .We at diengie are gearing up to do more about the continuing problem of plastic grocery bags and their effect on the environment. In addition to using our own reusable shopping bags every time we shop, we would like to challenge all of you to use reusable shopping bags too. Below are just a few reasons to stop being a plastic shopping bag consumer:
“Plastic bags are not biodegradable. They clog waterways, spoil the landscape, and end up in landfills where they may take 1,000 years or more to break down into ever smaller particles that continue to pollute the soil and water. Plastic bags also pose a serious danger to birds and marine mammals that often mistake them for food. Thousands die each year after swallowing or choking on discarded plastic bags. Finally, producing plastic bags requires millions of gallons of petroleum that could be used for transportation or heating.”
quote found at: http://environment.about.com/od/reducingwaste/a/no_plastic_bags.htm
Here are some hints to help make using your own shopping bags easier:
1. Keep your shopping bags together and in an obvious place—near your front door, in the car, etc.—so they are easy to remember on your way out the door.
2. Generally, for a week’s worth of groceries, for a family of five, you will need about 4-6 reusable grocery bags, depending on the size of the bags.
3. Before checking out at the register make sure to tell the cashier that you have your own bags.
4. Reuse plastic and/or paper bags at the store. (Please RECYCLE them if you don’t plan to reuse! Some stores have recycling bins just for plastic bags.)
Stay tuned to find out our next step in reducing plastic bag use in our community. Please check out the website link above to learn more about plastic bags and their impact on the environment.
Shop online at http://diengiedesigns.etsy.com and visit our website at http://diengie.com. More designs are on the drawing board. . .check back often. And, we will soon have more Doppio Grandes and Doppio Petites in our shop!
Go green, in style!
heiDI, karEN, anGIE
Saturday, June 7, 2008
ups and downs
Growing a business is not easy, but growing a business grows our hearts. On this journey we are becoming intertwined with diengie. It is so much a part of who we are and we are so much a part of what diengie is. Each and every up and down of business brings about strong emotions from each of us--and that can happen on a daily basis. It is so exciting, exhilarating even, when we get noticed. Recently a writer for a magazine-to-be-named-later emailed us about possibly including our bags in a Coffee Lover's issue. Whoa! We were overwhelmed at the prospects! Think of how many people will look at the magazine! What will we do if we get a great response from those people? So many questions and emotions swirled around in our brains. Then, there are times when we are discouraged by a lack of sales. Yet, through these ups and downs our hearts are growing and learning. This whole process is so much a part of who we are as individuals--Heidi, Karen and Angie. God is faithful to use the ordinary and seemingly mundane of business dealings to make and mold us into DI-EN-GIE. We are so hopeful for the future of diengie. And just like climbing a mountain, you face peaks and valleys before reaching the top, so we will as we continue to grow diengie.
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